Deliver better results with smarter choices... and right now, one of the smartest choices your salon can make is stocking up on One and Only Perm solutions. Remember perms? Those glorious, bouncy curls that ruled the '80s and '90s? Well, they're back—and they're better than ever. Gone are the days of frizzy, over-processed hair. Today's perms are all about customized, natural-looking volume and texture that lasts. Whether your clients are craving beachy waves, tight coils, or just a little extra oomph, One and Only has the perfect formula to transform flat, lifeless hair into fabulous, head-turning locks.
Why the sudden resurgence? Blame it on nostalgia, TikTok trends, or just the universal desire for low-maintenance beauty. Modern perms are designed to work with your client's natural hair texture, not against it. Plus, with so many people embracing their natural curls, perms offer a way to enhance what's already there—or create something entirely new. And let's be honest, who doesn't want to roll out of bed looking like they just spent an hour with a curling iron?
The Magic Behind One and Only Perms
One and Only stands out in the perm game for a reason. Their formulas are gentle yet effective, minimizing damage while maximizing hold. The Regular Perm is perfect for clients who want classic, long-lasting curls, while the Body Wave Perm delivers softer, more relaxed waves—ideal for those who want texture without the tight spiral. And for fine or delicate hair? The Exothermic Perm uses heat to create gorgeous curls with extra protection against breakage.
What really sets One and Only apart is their commitment to hair health. These perms are infused with nourishing ingredients like hydrolyzed keratin and silk amino acids, so clients get stunning curls without sacrificing shine or softness. It's a win-win: happy hair, happy clients, and—most importantly—happy stylists who don't have to deal with post-perm repair jobs.
How to Sell Perms Like a Pro
Perms aren't just a service—they're an experience. Start by educating your clients on the process. Many still think perms mean "poodle hair," so show them before-and-after photos of modern, subtle results. Offer consultations to determine the best perm type for their hair texture and lifestyle. A client with thick, coarse hair might love the Super Perm for extra hold, while someone with color-treated hair could benefit from the gentler Alkaline Perm.
Upsell with complementary products like sulfate-free shampoos and leave-in conditioners to extend the life of their perm. And don't forget maintenance! A wide-tooth comb and diffuser can make all the difference in keeping curls defined and frizz-free.
Why Your Salon Needs One and Only Perms
Perms are more than just a trend—they're a lucrative service that keeps clients coming back. A great perm can last three to six months, meaning repeat visits for touch-ups and maintenance. Plus, with social media fueling the curly-hair revolution, clients are eager to invest in treatments that enhance their natural texture or give them the curls they've always wanted.
Stock up on One and Only Perm solutions today, and get ready to turn flat, lifeless hair into fabulous, envy-inducing curls. Your clients (and your bottom line) will thank you.
