Hey everyone! Adrienne here with your weekly guide to fantastic spa and salon products and suggestions. My mission is to help you, the business owner, increase your profits, achieve your business goals, and expand your business, all the while ensuring that your clients are happy and excited to come back for more.
Recommendation of the Week: Paraffin!
Now that the majority of the country is in the thick of winter, it is time to break out those paraffin machines! The fact of the matter is, 99.99% of consumers out there love a paraffin dip. Even though it is typically seen as a luxurious service offered by only the high-end spas, paraffin treatments can cost only pennies per treatment. In addition to being cost-effective, paraffin will also help enhance the spa experience for your clients. The mere act of applying the warm and sultry smooth wax to dry, achy hands and feet will automatically soothe and relax your customers. After 15 minutes, their skin will be significantly smoother as well.
Pure Spa Direct offers multiple brands of Paraffin, one of my personal favorites being the Amber Paraffin. It is tripled filtered to ensure its purity and comes in a variety of scents and colors, or lack thereof. There also a few products that can help increase the effectiveness of a treatment:
~Apply Algae Oil to the skin prior to the paraffin so as to ensure more efficient absorption of moisture.
~Wrap hands and feet in plastic mitts, then cover them with heated mittens and booties. This will extend the treatment and increase moisture absorption.
If you already offer this service, consider doing a promotion of Free Paraffin Applications with a chargeable upgrade to the heated mitts and booties. If you do not currently offer this service, consider adding paraffin to your menu - Your customers and your Bottom Line will thank you!