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Pure Spa Blog Posts!

December 05, 2025
Peak/Off-Peak Pricing Using Actual Booking Data (Not Vibes): The Money-Making Secret Your Appointment Book Is Hiding

Quality matters in everything you do... especially when it comes to pricing your services. Let's be real: guessing when your massage table should cost more based on whether you're feeling...

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The Bot Dilemma: Should You Use AI to Handle Client Booking Inquiries? (The Answer Might Surprise You!)

Quality transforms treatments with the right tools, but what happens when those tools start talking back to your clients? Picture this: It’s 10 PM, and Sarah wants to book an...

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The Power of a Clear, Kind Cancellation Policy: Your Secret Weapon for Fewer No-Shows & Happier Clients

Clients return for this every time... and no, it’s not just your magical hands or the relaxing ambiance. It’s the entire experience, which starts long before they recline in your...

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The "Digital Doorbell": Using Instagram DMs for Bookings Without Burning Out - Your 24/7 Booking Machine That Won't Break You

Tools built to perform... and your Instagram DMs might just be the most powerful one in your kit that you're not using properly. Picture this: it's 9 PM, you're finally...

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The Client Who Books the Last Appointment: Making Them Feel Special (And Why They're Actually Your Secret Favorites)

Clients rave about this every visit... especially when they're the last one out the door. Let's be real for a hot stone massage minute: that final appointment slot can feel...

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The Power of a Clearly Worded, Kind Cancellation Policy: How to Protect Your Income Without Losing Clients

Let’s redefine your success by talking about one of the least glamorous but most crucial aspects of your business: the cancellation policy. We’ve all been there – that moment when...

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No-show policies that work better than fees: How to protect your time without losing clients

Clients rave about this pro essential... but only if they actually show up for their appointments! Let’s talk about the elephant in the waiting room: no-shows. That dreaded moment when...

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Why you should have a "No Unexpected Double-Booking" policy: The Secret to Happy Clients and a Saner You

Simplify your work, maximize your results... especially when you're not playing calendar Tetris with overlapping clients and apologizing for scheduling snafus. Let's talk about the unspoken nightmare of every spa...

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Waitlist algorithms: who gets first crack at cancellations - and why (The Secret Sauce to Fully Booked Days!)

Be the professional clients rely on... especially when that last-minute opening pops up! We've all been there: a client cancels with 24 hours notice, and suddenly you're staring at a...

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