Pure Spa Blog Posts!
December 12, 2025
The "Whisper List": Creating a Secret Menu for Your Best Clients.
Top wholesalers recommend this for pros looking to boost their bottom line in a way that feels more like a fun secret society than a business chore: create a "Whisper...
The Psychology of the Limited-Edition Collaboration: How to Make Your Clients Feel Like VIPs
Stay ahead in a competitive world where professional skincare and wellness services are everywhere. It’s no longer enough to just offer a great hydrodermabrasion treatment or a perfect set of...
Specialize or Generalize? The Case for Both Business Models (And How to Stock Your Spa for Success)
Your success is one step away... and it might just depend on whether you’re the spa that does one thing phenomenally well or the sanctuary that offers a little bit...
The "Un-Announced Upgrade" to Delight a Regular: Your Secret Weapon for Client Retention & Revenue Growth
Start strong, stay successful... and let's talk about the silent game-changer in your service menu that you're probably overlooking. You know that amazing regular client who books like clockwork, never...
Creating a "Frequent Flyer" Program for Out-of-Town Clients: The Ultimate Guide to Building Loyalty Beyond City Limits
Make the hard work look easy... especially when it comes to turning your occasional out-of-town visitors into regular, loyal clients who plan their trips around your availability. Let's face it—we've...