Pure Spa Blog Posts!
December 16, 2025
Leveraging LinkedIn: Yes, It's for Therapists and Estheticians Too. (And Why You're Missing Out on Bookings if You're Not!)
Your results, redefined... and your appointment book, overflowing. Let's talk about the one platform most therapists and estheticians scroll right past, dismissing it as a stuffy corporate suit-and-tie zone. Spoiler...
Your First $1,000 Month to Your First $10,000 Month: The Mindset Shifts Required to Scale (And the Equipment That Gets You There)
Elevate client happiness with this choice, and you’ve just unlocked the secret to your first grand month. That’s the magic, right? Seeing those four figures in your business account for...
The "Pre-Hab" Package for Athletes: Your Spa's Newest (and Smartest) Revenue Stream
Work better, live easier... and maybe stop wincing every time your athlete clients hobble in after leg day. There's a massive, untapped market walking—sometimes limping—right through your doors, and they're...
The "Budget Cut" vs. The "Luxury Experience": Defining the Tangible Differences That Make or Break Your Business
Excellence has never been easier... to spot. Or to miss entirely, depending on which side of the spa towel you're on. Let's be real: in our world, the difference between...
Why You Should Offer a "Fragrance-Free" Journey for the Sensitive Client: Your Ticket to a Bigger, Happier Clientele
Make the hard work look easy... especially when that work is deciphering why Mrs. Henderson's face looks like a topographical map of Mars after her "relaxing" facial. Spoiler alert: it's...
The Unexpected Power of Text Message Marketing (Without Being Annoying): Your Secret Weapon for Filled Chairs & Happy Clients
Tools that make your day easier are worth their weight in gold, especially when they help fill your schedule without adding to your already-hectic workload. Imagine a marketing tool that...
The Client Who Wants to Go 'Darker in Winter, Lighter in Summer': How to Master Seasonal Beauty Subscriptions & Boost Your Revenue
Transform your services with the rhythm of the seasons and watch your appointment book fill up faster than a pumpkin spice latte sells in October. Meet your new favorite client:...
What Are The Best Spa Therapies? Your 2025 Guide to Client-Stopping Services
Small changes lead to great results... especially when that small change is adding a single killer new therapy to your service menu that has clients texting their friends before they've...
The "Executive Decompress": A 60-minute Protocol Designed for High-Stress Professionals That Actually Works
Every detail counts... especially when your client’s brain is still vibrating from back-to-back Zoom calls and their shoulders are permanently lodged somewhere near their earlobes. The modern executive is a...