Pure Spa Blog Posts!
December 05, 2025
Digital Tips & Tax Literacy: Setting Expectations With Teams for a Stress-Free Spa Season
Smart tools, professional results... and then there's the dreaded tax season that makes even the most zen spa owner break out in a cold sweat. Let's be real: between managing...
The Client Who Brings a Snack: Understanding the Metabolic Needs of a Long Appointment & Why It's Actually Genius
Success starts with this choice... to embrace the rustle of a protein bar wrapper as a sign of an intelligent client, not an interruption. That client who unpacks a little...
The "Product Graveyard": Why clients have cabinets full of half-used serums and how to stop it.
Trust in tools that deliver... except when those tools are collecting dust in your client’s bathroom cabinet. We’ve all heard the confession: “I have this amazing serum you sold me,...
The Therapist's Sixth Sense: Honing Your Intuition for Better Results & Building a Thriving Practice
Turn ideas into action... and sometimes that action involves pausing right before you apply that hot stone because something tells you your client needs just one more deep breath first....
What Your Choice of Pen Says to Your Client (And It's Not 'I'm Just a Pen')
Pros choose this daily... and no, we’re not talking about which Facial Steamer to use or which ItalWax - Wax is best for sensitive skin. We’re talking about that humble,...
The Art of Managing a Client's Phone Usage During the Cut (The "Doomscroll"): How to Reclaim Your Chair Without Losing Your Mind
Set yourself up for greatness... and then your 2:00 PM appointment walks in, immediately plants themselves in your chair, and begins what we in the industry call "The Doomscroll." You...
When Not to Go Deep: The power and clinical reasoning behind light touch and nervous system regulation (and why your clients will thank you)
The future is here... and it's surprisingly gentle. For years, the beauty and wellness industry has been shouting "go big or go home" when it comes to pressure, with deep...
When to Refer Out: Recognizing signs that a client needs a different kind of professional (and why it makes you look brilliant)
Build better results with smarter tools... and one of the smartest tools in your professional kit isn't something you can order from our spa tools collection. It's your professional judgment...
Peak/Off-Peak Pricing Using Actual Booking Data (Not Vibes): The Money-Making Secret Your Appointment Book Is Hiding
Quality matters in everything you do... especially when it comes to pricing your services. Let's be real: guessing when your massage table should cost more based on whether you're feeling...