Pure Spa Blog Posts!
December 20, 2025
The Art of the Strategic Partnership with a Local Hotel: Your Ultimate Guide to Spa Success
Quality transforms treatments with strategic thinking that turns local hotels into your most lucrative partners. Imagine this: while you’re expertly applying ItalWax or performing the perfect lash lift, there’s a...
Life-Event Bundles: Transform Your Spa Services for Fertility, IVF, Menopause, Post-Op & New Parents
Boost revenue with this staple... that most spas overlook: life-event bundles! Let’s face it—life throws some curveballs that hit harder than accidentally using hot wax when you meant cool gel....
The "Client Onboarding" Process That Feels Like a Hug: How to Welcome New Clients So They Never Want to Leave
Your success is our priority... and let's be real, nothing says "priority" like a client onboarding process that feels less like paperwork and more like a warm embrace. We're talking...
Hosting a "Blindfolded" Treatment Night to Heighten Other Senses: Your Ultimate Guide to Sensory Spa Magic
The must-have product for any spa looking to create unforgettable client experiences isn’t a product at all—it’s an idea. Imagine offering a service so unique that clients talk about it...
Partnering with Local Businesses: Cross-promotion ideas with yoga studios, health food stores, etc. to Boost Your Bookings
Your success is our focus... and let's be honest, finding new clients can sometimes feel like trying to explain the difference between serums and essences to a teenager. But what...
The Psychology of the Price Increase Letter: How to Tell Clients Without Losing Them
Your business deserves the best... and let’s be real, so does your bank account. Writing a price increase letter can feel like telling your clients you’re replacing their favorite massage...
The Psychology of the Limited-Edition Collaboration: How to Make Your Clients Feel Like VIPs
Stay ahead in a competitive world where professional skincare and wellness services are everywhere. It’s no longer enough to just offer a great hydrodermabrasion treatment or a perfect set of...
Memberships as Risk Pools: The Churn Math, Benefits, and Breakpoints That Make or Break Your Spa Business
Quality transforms treatments with this tool... and consistent revenue transforms your entire business. Let’s talk about the membership model that’s sweeping successful spas and salons – but with a twist...
Designing a "Waxing Menu" That Doesn't Sound Like a Torture List: The Ultimate Guide to Client-Friendly Service Descriptions
Experience the power of efficiency... in making your clients actually want to book waxing services instead of nervously scrolling past what sounds like medieval punishment methods. Let’s be honest—traditional waxing...