Johnson Products: Revolutionizing Afro Hair Care

Founded in 1954, Johnson Products Company (JPC) emerged as a trailblazer in the African American hair care market, introducing iconic brands like Afro Sheen and Ultra Sheen. With a commitment to innovation and quality, JPC has been at the forefront of creating specialized products catering to the unique needs of Afro-textured hair, empowering individuals to embrace their natural beauty.

The Legacy and Impact of Johnson Products Company

Johnson Products Company not only revolutionized hair care for African American communities but also played a pivotal role in cultural movements. As the first African American-owned company listed on the American Stock Exchange and a major sponsor of the iconic 'Soul Train,' JPC has significantly influenced both beauty standards and media representation. Their products, such as the groundbreaking Afro Sheen, have become synonymous with the 'Black is beautiful' ethos, promoting racial pride and self-acceptance.