Anti-aging treatments are the backbone of the beauty industry, however, an increasing number of your clientele are looking for firming treatments that have little to do with age.
Our country has seen obesity turn into an epidemic over the past few decades but with mass media encouraging weightloss, we are also seeing significant numbers of people who are losing dramatic amounts of weight.
Someone close to me has lost 80 pounds over 1 year's time and, while her body is looking fabulous, the skin from her decollete and up has suffered. Due to the breakdown of elastin, the protein that provides elasticity to the skin, deep wrinkles have developed.
Now is the time to start offering weight-loss makeover services for your clients who have experienced weight fluctuation and are in need of an esthetician's assistance.
Most anti-aging treatments focus on treating fine lines by promoting collagen production. You clients who have gone through tremendous weightloss will need slightly more comprehensive treatments so as to help rebuild the elastin in their skin. An investment-type product to consider, which has excellent reviews with Pure Spa clients, is the Miracle Biowave Microcurrent Unit / Non-Surgical Face Lift by Meishida. This is a microcurrent unit that helps to stimulate and increase elastin production by up to 48%!
If you would prefer to use topical treatments instead, some excellent firming and elastin producing products include:
- Grape Seed Oil - This product contains 75% linoleic acid to help restore the skin's elasticity.
- Yeast - According to Katherine Tomasso, the YON-KA Paris Director of Education, yeast contains cytokines and growth factors that stimulate elastin synthesis and protect skin from the detrimental effects of ozone exposure.
- Egg White Powder - An excellent source for firming and toning the skin. Can be added to muds, masks and hydrotherapy.
Have you seen an increase in clientele who have recently lost weight? Have they requested any specific services?