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Pure Spa Blog Posts!

December 20, 2025
Should You Offer a Membership or a Subscription? The Crucial Difference That Could Make or Break Your Spa Business

Unlock the power of predictable revenue and stop playing financial roulette with your spa or salon. If you've ever wondered whether to offer a membership or a subscription model, you're...

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The Power of a Clearly Worded, Kind Cancellation Policy: How to Protect Your Income Without Losing Clients

Let’s redefine your success by talking about one of the least glamorous but most crucial aspects of your business: the cancellation policy. We’ve all been there – that moment when...

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The "No-Show" Who Becomes Your Most Loyal Client: How to Turn Your Most Frustrating Moments Into Your Most Profitable Relationships

Clients notice this difference every time... that moment when you handle a disappointing situation with such grace that they become fans for life. We've all been there: you've blocked out...

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Handling the "Difficult" Client with Grace (It's Usually Not About You): Your Guide to Turning Tension into Tips

Tools that deliver, every time... except when they're the human kind who walks through your door fifteen minutes late, complains the massage table heater is "too warm," and questions your...

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Inclusive Menu Language That Isn't Checkbox DEI: The Secret to Making Every Client Feel Like a VIP

Achieve greatness with ease... said no one who's ever tried to write a spa menu that doesn't accidentally make someone feel like an afterthought. Let's be real: between choosing the...

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The "Goodbye Ritual": The Specific Words You Use to Conclude the Service Can Make or Break Your Client Retention

Your next success story starts here... with the last thing you say to your client. That’s right—while we spend hours perfecting our facial steamer techniques and mastering the art of...

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The Client's Purse: The Unspoken Challenge of Where to Put It. (& How to Solve It Forever)

Elevate your results today by tackling one of the most universal, yet hilariously unmentioned, spa and salon dilemmas: the Great Purse Predicament. You know the scene. Your client arrives, looking...

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The "Color Therapy" of Your Team's Uniforms: How Your Spa's Color Palette Can Boost Business & Transform Client Moods

Upgrade your offerings with this now... and by offerings, I mean your team's wardrobe! Let's be real – when you think about professional spa apparel, you're probably focused on comfort,...

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Hair removal & hormones: syncing maintenance to cycles and meds (non-medical framing) - The Ultimate Guide for Smoother Services & Happier Clients

Put your best work forward by understanding one of the biggest behind-the-scenes players in your waxing room: hormones. They’re the invisible directors of your client’s hair growth saga, and learning...

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