Pure Spa Blog Posts!
February 20, 2026
Mythbusters: Massage Edition: Debunking Common Myths ("You Must Drink Water After," "Deep Tissue Must Be Painful")
Do more, stress less, succeed faster... especially when you're armed with the right information. In the spa and wellness industry, we're not just selling services; we're selling trust, expertise, and...
The "First Wash" Fear: Coaching clients on how to recreate the look at home (and protect your masterpiece!)
Start today, succeed tomorrow... by tackling the one moment that can undo hours of your brilliant work: The First At-Home Wash. We've all seen the look in a client's eyes....
The "Home Care Handoff": Transforming Your Product Recommendation from a Sales Pitch into a Supportive Toolkit
Maximize impact with this truth bomb: that glorious, zen-like state you create on your massage table or in your treatment room has a notoriously short shelf life. By the time...
The "Fashion Color" Paradox: The Most High-Maintenance Color Attracts the Low-Maintenance Client (And How to Profit from It)
Better solutions, better outcomes... and right now, one of the biggest opportunities in your salon is hiding in plain sight. It’s the well-dressed, time-poor client who wants head-turning fashion color...
The "Second-Time Hurts More" Myth: Why and How to Debunk It for Happier Clients & Better Business
Your results deserve better tools... and your clients deserve the truth about one of the most persistent myths in our industry. If you’ve ever had a client white-knuckling the table...
The "Product Absorption" Myth: How much can skin really drink in? (The Truth Will Shock Your Clients!)
Your success hinges on this choice... understanding what really happens when you slather that luxurious cream on a client’s face. We’ve all heard the claims: “This serum absorbs instantly!” or...
The "Morning vs. Night" Routine Debate: What's truly non-negotiable for your spa clients?
Efficiency redefined for modern professionals...who also happen to be drowning in contradictory skincare advice from TikTok gurus and well-meaning aunts. As spa professionals, we're the voice of reason in a...
The "Mirror, Mirror" Moment: Teaching a client how to truly look at their own hair.
Deliver quality that clients can see... starting with teaching them how to actually see their own hair. We've all been there: a client sits in your chair, points to a...
The "Pre-Wax Exfoliation" Education: How to Teach Clients Properly for Flawless Results
Elevate services with this smart buy... and by smart buy, we mean investing a few minutes in client education that will transform your waxing results from "ouch, that hurt" to...