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Pure Spa Blog Posts!

January 30, 2026
The Ethics of Online Reviews: How to Respond to Every Single One (Yes, Even the 1-Star). Your Reputation Depends on It.

Pros rely on this for results, but let's be honest—reading your online reviews can feel like a rollercoaster designed by a sadist. One minute you're soaring on a 5-star "You...

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How to Turn Yelp Trolls Into Free Publicity: A Spa Owner's Guide to Winning the Review Game

Clients notice this difference every time... that moment when a spa transforms a disgruntled Yelp reviewer into their biggest cheerleader. We've all been there - you're sipping your morning coffee,...

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