Waxing is having a major moment in 2024, and it’s not just about removing hair. This year’s waxing trends are all about personalization, skin care, and sustainability! Whether you're running a salon, spa, or waxing studio, it’s time to step up your game and offer the latest and greatest waxing services your clients will love.
So, what’s hot in the waxing world? Let’s dive into the top trends that are shaping the industry, and we’ll throw in a few tips on what to leave behind!
Sugaring Takes Center Stage
Sugaring isn’t new, but it’s having a major resurgence in 2024, thanks to eco-conscious clients. Made from all-natural ingredients like sugar, water, and lemon, sugaring is a go-to for clients who want a more skin-friendly, sustainable waxing experience. Plus, it’s fantastic for removing shorter hair without pulling on the skin, making it a hit for Brazilians and bikini waxes!
The Rise of Full-Body Waxing
Full-body waxing isn’t just for the ultra-glam anymore—everyone’s doing it! From head to toe, full-body waxing is becoming a spa staple for both men and women. This trend requires top-tier products, so be sure your studio is stocked with professional waxing supplies and pre- and post-waxing products to keep clients happy and comfortable throughout the process.
Creative Waxing Designs
Why go for boring when you can go bold? Creative waxing designs—think hearts, lightning bolts, and even custom shapes—are making their way onto more and more wax menus. While these designs are fun, they can be tricky, so you’ll need to hone your skills with quality products like Waxness Wax to achieve flawless results.
Manscaping and Manzilians
More men than ever are turning to waxing for grooming, and it’s not just the back and chest anymore. Enter: the Manzilian. Male Brazilian waxes are gaining popularity as men seek smooth, clean results without the hassle of shaving. Be sure your salon is prepared for this trend by offering efficient wax cartridges and wax spatulas to handle thicker, coarser hair.
What’s Not Hot in 2024
As we embrace new trends, it’s time to leave some old ones behind. One fading trend is overly complicated designs that can cause issues like ingrown hairs. And while strip wax is still popular, more clients are turning to soft, non-strip waxes for their less-irritating benefits. Consider switching to professional wax warmers for a smoother experience.
Ready to Revamp Your Waxing Services?
Staying on top of waxing trends is essential for keeping your clients happy and growing your business. Stock up on the latest waxing accessories and waxing kits at Pure Spa Direct to make sure you’re ahead of the game in 2024!