I just read an article about a spa in Texas who polled around 500 clients (both men and women) regarding spa apparel. Most agreed that they like a pajama-like feel along with footwear that is functional rather than just comfortable.
Have you spoken with or polled your own clients to see what they may prefer? It may sound odd, asking clients what they like to wear but it's a vital component to business! I always think about it like this: if you're going in for a surgical procedure or even a physical....would you rather wear one of those open-ended thin gowns or would you feel a bit better in an actual robe?
Another interesting result from the poll this spa conducted was that most clients preferred colored robes rather than a white or cream. Do you have a color scheme in your business? Even if you don't focus on one particular color, why not add some color flair in with your robes and slippers?
Whether you're gearing up for the upcoming cooler months in your area or just looking to spruce things up, we've got you covered!
From Boca Terry to Mspa...there's a robe for all occasions! Don't forget footwear - prefer spa slippers or something like the Yeah Baby or Sensi Sandals (see which your clients prefer!) If you really want to tie things together, add in a matching headband!