Glitterbels: Where Innovation Meets Nail Artistry
Glitterbels began as a dream in the minds of husband-and-wife duo, Annabel and Elliott Maginnis. Their vision was to create a brand that not only offered high-quality nail products but also brought a sense of magic and creativity to the professional nail industry. Since its inception in 2017, Glitterbels has become synonymous with innovation and excellence, offering an extensive range of over 400 acrylic powders, 300 gel colors, and more than 70 Builder-bel Gels.
What makes Glitterbels truly unique is its commitment to trend-led colors and product innovation. The brand prides itself on developing new, one-of-a-kind shades that are designed to inspire creativity among nail technicians. Whether it's the shimmering sparkle of their glitter acrylics or the rich pigmentation of their gel polishes, every product is meticulously crafted to ensure the highest quality and performance.
Glitterbels is also dedicated to the well-being of its customers. The brand's Hema Free Builder-bel Gel range has been specifically formulated to provide long-lasting, strong, and natural-looking nail sets without the use of Hema, a common allergen in nail products. These gels are self-levelling, cruelty-free, and vegan, making them a perfect choice for both clients and technicians who prioritize ethical beauty products. Glitterbels' Hema Free Gel Polish range offers a stunning variety of colors, from classic nudes to vibrant reds, greens, and beyond, ensuring that every client can have beautiful nails that are safe and comfortable.
Beyond its product range, Glitterbels has created a vibrant community of nail professionals. The brand's headquarters in Staffordshire, with its iconic pink warehouse and fairy-tale decor, has become a hub for creativity and innovation. The recent expansion into the US, with a new headquarters in Atlanta, marks a significant milestone in Glitterbels' journey. This move allows the brand to better serve its growing American customer base, offering faster shipping, improved services, and a continued commitment to quality.
Glitterbels' success is a testament to the brand's ability to combine quality, creativity, and customer-centric values. As they continue to expand globally, Glitterbels remains focused on delivering products that not only meet the demands of the industry but also inspire nail technicians to push the boundaries of their craft. Whether you're in search of the perfect acrylic powder or a durable gel polish, Glitterbels offers a world of color and possibility that is unmatched in the industry.