ISO Option 3 Damage-Free Wave: For Bold, Long-Lasting Curls. Stylists know that not all curls are created equal. When your clients demand definition, bounce, and hold—especially with normal to resistant hair—only a system engineered for resilience and brilliance will deliver. ISO Option 3 Damage-Free Wave isn’t just a perm; it’s a professional's secret weapon for creating dramatic, voluminous curls without compromising hair health.
Engineered with a thio-free formula and a damage-conscious design, ISO Option 3 is ideal for salon professionals who need results that last and leave hair soft, shiny, and resilient. Whether you’re crafting curls for everyday glam or prepping hair for high-impact events, this system makes it easy to deliver consistently fabulous outcomes.
Power Meets Precision: Curl Technology You Can Trust
Normal to coarse and resistant hair types have always posed a challenge when it comes to achieving firm, uniform curls that actually last. ISO Option 3 takes that challenge head-on by combining a powerful waving lotion with precision-engineered ingredients that diffuse gently and evenly through the hair. This isn’t just another perm—it’s a salon-grade solution that eliminates the usual risks of swelling and damage associated with traditional alkaline formulas.
Its thio-free formulation is where the transformation begins. Traditional perms rely heavily on thioglycolate, which can roughen the cuticle and leave hair feeling brittle. ISO’s formula softens and reshapes the hair without the aggressive chemical footprint, making it safe, effective, and kind to the hair structure.
Professional Results Your Clients Will Notice—and Love
The visual and tactile results speak for themselves. ISO Option 3 doesn’t just create curl; it sculpts body and bounce with definition that holds up across styling sessions, humid days, and demanding clients. Your clients walk away with a style that looks fresh, feels soft, and moves with natural grace. This treatment is designed for:
- Clients looking for a bold, well-defined curl pattern with extra firmness.
- Hair types that are resistant to texture—particularly normal to coarse or previously hard-to-style textures.
- Salon pros who want to expand their perm offerings without risking damage or dryness.
For clients who want to make a statement—or just want their curls to survive a long weekend—ISO Option 3 rises to the occasion. The result? Drama, dimension, and lasting style integrity.
Damage-Free, Drama-Full
Salon professionals need to maintain the health and manageability of hair, especially when texture services are in play. ISO Option 3 is carefully formulated to minimize swelling of the hair shaft during processing, reducing porosity and brittleness. That means you’re giving your client stunning curls without compromising their hair’s long-term vitality.
This wave system also supports a touchable finish—gone are the days of crunchy, stiff curls. Instead, ISO leaves hair feeling clean, soft, and lively. The post-perm styling versatility is unmatched, making it perfect for layered blowouts, natural air-drying, or voluminous updos.
One Application. Endlessly Touchable Texture.
This professional-only, single-application system streamlines your workflow while maximizing outcome. Whether you're refreshing a perm client’s look or introducing someone to curls for the first time, the ease of use and performance consistency ensure you can deliver salon-worthy results every time.
ISO Option 3 also allows you to confidently offer your services to clients who may be hesitant about texture treatments. With its health-conscious formulation and predictable curl outcome, it’s the ideal bridge between protective styling and style transformation.
The Ideal Choice for High-Volume Styles
Clients seeking structure and shape often turn to textured services to restore life to limp or flat strands. ISO Option 3 doesn’t just enhance texture—it redefines it. The firm hold achieved with this formula means your clients can explore a world of styles they once thought impossible with their hair type.
From glamorous spirals to edgy, voluminous bobs, the hair becomes a canvas for expressive, resilient artistry. And with ISO’s proven performance and gentle formula, your clients will return, knowing their curls will hold up beautifully between appointments.
Confidence in Every Curl
When you use ISO Option 3, you’re offering more than a perm—you’re offering a promise. A promise of durability, brilliance, and care that clients can feel the moment they touch their hair. Joico has earned a reputation for performance among salon professionals, and this wave system continues that tradition with flair.
Professional stylists count on this formulation not only for its results, but also for its consistency. Every application yields the same extra firm, glam finish, empowering you to style confidently and meet every curl-loving client's expectations.
The Bottom Line for Beauty Professionals
If your clients are craving strong, dramatic curls that won’t sacrifice hair health, ISO Option 3 Damage-Free Wave should be your go-to. Ideal for normal to resistant hair, this system is your shortcut to professional curl definition, lasting body, and smooth texture retention.
Backbar-ready and client-approved, ISO Option 3 earns its place on your shelf—and in your service menu.
With this perm system, you’re not just shaping curls. You’re sculpting confidence, strength, and style that endures.
Details:- Ideal for normal to resistant hair types
- Creates extra firm, voluminous curls with dramatic definition
- Thio-free formula designed to diffuse evenly throughout the hair
- Minimizes swelling of the hair shaft for less damage
- Delivers long-lasting curls with a healthy, touchable feel
- Best suited for normal to coarse textured hair
- Great option for those seeking bold, glam curl results