Joico Blonde Life Violet Shampoo 10.1 oz. Empower your blonde transformations with a shampoo that’s more than just a cleanser—it's a brass-banishing, brilliance-boosting solution designed specifically for professionals who demand superior performance. Joico Blonde Life Violet Shampoo is your salon's secret to keeping cool blondes icy fresh, radiant, and healthy-looking, session after session.
Neutralize Brassiness, Illuminate Cool Tones
Blonde clients expect their hues to remain vibrant and free from unsightly yellow tones. Joico Blonde Life Violet Shampoo delivers instant toning power with its advanced violet pigment formulation. It quickly counteracts brassiness, leaving hair looking salon-fresh and cool-toned between services. Whether you're treating platinum, ash, or silver blondes, this shampoo elevates every strand to shimmering clarity with a single wash.
Protective Care for Fragile, Lightened Hair
Bleached and lightened hair demands gentle yet effective care. This shampoo is more than a cosmetic fix—it’s a treatment-level cleanser fortified with ingredients that target the vulnerabilities of processed hair. Arginine, a naturally occurring amino acid crucial to hair strength, helps rebuild hair from within while reinforcing resilience against daily damage. Joico's exclusive SmartRelease™ Technology ensures that this reparative process continues long after the rinse-out, steadily delivering keratin, arginine, and rosehip oil to nourish and protect hair over time.
Signature Botanicals for Shine and Hydration
Every wash envelops the hair in a lush, creamy lather infused with exotic oils that do more than hydrate—they transform. Monoi oil, derived from coconut and Tahitian gardenia, works wonders on frizz while boosting softness and environmental resistance. Tamanu oil, rich in omega-6 and omega-9, infuses hair with deep moisture, brilliant shine, and a shield against UV stressors that can dull blonde tones over time. The result? Hair that feels strong and silky, with an enviable glossy finish your clients will rave about.
Professional Results Without Compromise
For professionals, performance and purity go hand in hand. Joico Blonde Life Violet Shampoo is free from harsh sulfates, making it suitable even for the most sensitive scalps and delicate hair types. It cleans without stripping, preserving the integrity of each strand while enhancing color vibrancy. Stylists love the consistent results and clients love the noticeable difference—making it a must-have retail product that flies off salon shelves.
Perfect for Salon Retail and Take-Home Regimens
Smart salons know that great results extend beyond the chair. Offering Joico Blonde Life Violet Shampoo as a retail option gives your clients the ability to maintain their blonde brilliance between visits, reducing brass and preserving tone. Its professional-grade formulation reassures clients they’re getting the same quality you trust in your treatments. And with its elegant packaging and proven results, it practically sells itself.
Why Stylists Choose Joico Blonde Life
Joico is a brand synonymous with advanced hair science, and the Blonde Life range exemplifies this expertise. For salons and stylists who specialize in blonde services, this shampoo provides the tools you need to deliver show-stopping results—on the spot and long after the appointment ends. It supports your artistry, adds value to your services, and enhances client satisfaction with every application.
Features & Benefits Your Clients Will Love
- Instantly tones and brightens blonde hair with violet pigments
- Neutralizes unwanted yellow/brassy hues
- Fortified with arginine to rebuild and strengthen fragile strands
- SmartRelease™ Technology ensures ongoing repair and protection
- Monoi and Tamanu oils boost shine, hydration, and frizz control
- Cruelty-free and sulfate-free formula
- Ideal for professional use and resale in salons
When it comes to achieving luminous, long-lasting blonde brilliance, Joico Blonde Life Violet Shampoo sets the standard. Offer your clients the confidence of cool tones and lasting shine with a formula that speaks to the needs of lightened hair—crafted with care and powered by science.
Details:- Brilliant, brass-neutralizing cleanser that instantly banishes undesirable yellow tones, so cool blondes stay nice and icy
- Instantly cool brassy tones and brighten cool blonde hair
- Helps maintain healthy-looking hair with brilliant shine
- Nourish and protect fragile blonde hair
- Rich lather gently cleanses hair
- Includes arginine, a naturally occurring amino acid that is crucial to hair's strength
- Products that include arginine help protect hair and rebuild it from the inside out
- Monoi oil, a rare, exotic blend of coconut oil and Tahitian gardenia flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage
- Tamanu oil, a rich, Southeast Asian UV-absorber packed with fortifying omega-6 and -9, helps deeply hydrate hair, bump up shine and banish brittle strands
- SmartRelease™ Technology delivery system, packs a punch by continuously releasing rosehip oil, arginine and keratin to help repair, strengthen and protect hair from the cumulative effects of daily styling
- Cruelty free
- Free of sulfates
- Great for Salon Retail!