Joico Curls Like Us Smooth & Bounce Curl Foam. For professionals who demand control without crunch and definition without weight, Joico Curls Like Us Smooth & Bounce Curl Hydrating Foam delivers performance that speaks directly to the unique needs of textured hair. Whether you're working with waves, spirals, coils, or kinks, this lightweight yet deeply hydrating foam is designed to bring out the very best in every curl pattern—without the frizz, without the heaviness, and without compromise.
Powerful Hydration Meets Effortless Bounce
Your clients’ curls deserve more than just moisture—they crave structure, definition, and lasting smoothness. This professional-grade formula goes beyond surface-level styling. With every application, Joico Curls Like Us imparts deep hydration while reinforcing curl structure from the inside out. The result? Smooth, elastic curls with long-lasting bounce and a healthy, salon-fresh sheen that holds up to 72 hours.
Forget the crunchy mousses and sticky gels of the past. This modern foam offers a lightweight hold that enhances the natural movement of curls rather than freezing them in place. It's the kind of touchable definition that clients will love—and keep coming back for.
72-Hour Frizz Control & Humidity Resistance
Humidity may be the nemesis of curls, but Joico has you covered. This curl hydrating foam forms a lightweight barrier that locks out humidity for up to 72 hours, shielding every strand from environmental frizz triggers. Whether your clients are headed to the beach, the gym, or just living in a moisture-heavy climate, their curls will stay defined, soft, and frizz-free from morning to night—no touch-ups required.
Powered by Vegan Proteins & Botanical Oils
The science behind the softness lies in Joico’s expertly crafted vegan formula. At the heart of this foam is a vegan protein complex made from pea and vegetable proteins that mirror the amino acid structure of natural keratin—strengthening strands while maintaining curl elasticity.
But the real secret weapon? A nourishing trifecta of botanicals:
- Moringa Seed Oil: Bursting with antioxidants, vitamins A & E, zinc, and silica to hydrate and protect against free radicals.
- Algae Oil: A sustainable, microalgae-derived source of Omega 9 that helps tame frizz and boost shine without buildup.
- Plant-Derived Moisturizers: These emollients bind moisture to the hair shaft, improving softness and elasticity for a touchably smooth finish.
Every ingredient is carefully selected to preserve curl integrity, enhance softness, and promote long-term hair health without compromising on performance.
Lightweight Styling Without Compromise
This isn’t just a styling product—it’s a treatment in disguise. While it defines and holds curls with elegance and ease, it also repairs and fortifies each strand with every use. Clients will notice improved manageability over time, making Joico Curls Like Us a staple for both everyday styling and professional use in the salon chair.
The foam texture dispenses easily and spreads evenly, making it perfect for sectioning and applying with precision. It's also ideal for layering with other curl products or applying solo for a soft, natural finish. Because it’s cruelty-free, it aligns with the values of many modern clients who want beauty that’s both ethical and effective.
Retail-Ready for the Curl Community
If your salon offers take-home retail, this foam is a no-brainer. It’s approachable for clients, easy to use, and delivers immediate, visible results. Display it with confidence in your retail section—it has the professional credibility of Joico combined with the ease of use that clients love. From first-time curlies to long-time naturalistas, this is a product that turns trial into loyalty.
Pair it with deep treatments and curl refresh sprays for a complete at-home regimen. Your clients will thank you—and your bottom line will too.
Professional Confidence in Every Pump
When curls are your craft, you need tools that deliver on every front. Joico Curls Like Us Smooth & Bounce Curl Hydrating Foam is salon-tested, stylist-approved, and client-loved. Elevate your curl services with a foam that doesn’t just hold—it hydrates, protects, and perfects.
This 6.7 oz bottle is sized for frequent in-salon use and ideal for professional retailing. Add it to your backbar and your shelves—and see the results in your services and your sales.
Details:- Leaves hair feeling hydrated and looking bouncy
- Reduces frizz and locks out humidity for 72 hours
- Provides lightweight hold
- Enhances curl pattern
- Vegan protein made from pea and vegetable proteins mimics the protein found naturally in hair
- Moringa seed oil is a natural source of antioxidants, vitamins A and E, zinc and silica
- Algae oil is a bio-based oil derived from microalgae and is a source of omega 9
- Cruelty free
- Great for Salon Retail!
