Wella Koleston Perfect 7/0 Medium Blonde/Natural Permanent Color / 2 oz.
Schwarzkopf Professional Igora Royal 7/0 Medium Blonde Permanent Color. Achieve reliable, consistent medium blonde results with this professional permanent hair color from the Igora Royal line. Formulated to deliver intense color payoff and even lift, this shade provides up to 100 percent gray coverage while leaving hair feeling conditioned and strong. The 7/0 Medium Blonde is a foundational shade ideal for full-head applications, root touch-ups, or blending with other tones for custom formulations.
Quick Take
Schwarzkopf Professional Igora Royal is a trusted name in salon color services. This 7/0 shade delivers predictable outcomes every time, making it a staple for any backbar.
- Delivers pure, even medium blonde with natural reflect
- Provides up to 100% gray coverage on resistant hair
- Fade-resistant formula maintains depth between services
- Works with the Igora Royal system for seamless blending and lifting
- Leaves hair with a smooth, conditioned feel after processing
- Ideal for use with Igora Royal developers for precise control
Why Pros Choose It
Professional colorists rely on the Igora Royal line for its predictable performance and ability to handle challenging gray hair. The 7/0 Medium Blonde provides a clean canvas for further toning or acts as a standalone shade for natural-looking results. Its integrated care technology helps reduce breakage during lightening, protecting the hair cuticle while delivering vibrant color.
This shade works seamlessly across all Igora Royal formulas, allowing you to mix with Fashion, Natural, or High Definition tones to customize your client’s results. Salon owners value its efficiency, as the consistent development time supports faster service turnover without sacrificing quality.
Key Benefits
From root coverage to full-color transformations, this medium blonde shade offers multiple advantages for professional application.
- High-performance pigmentation ensures rich, lasting color
- Optimal gray blending for clients with 50% to 100% white or gray hair
- Even lift and deposit across all hair types and textures
- Conditioning formula reduces post-color brittleness and breakage
- Compatible with Schwarzkopf Professional’s full developer range (3%, 6%, 9%, 12%)
- Low-odor profile improves client experience during processing
- Versatile mixing ratio supports both standard and service-specific formulations
- Fade-resistant results extend client retention between appointments
- Integrated color protection helps maintain vibrancy through washing
- Lifts up to three levels depending on developer strength
Features That Matter
Understanding the technical qualities of this color helps you integrate it effectively into your service menu.
- Permanent formula – Delivers lasting color that won’t wash out after a few shampoos
- 7/0 shade identity – Pure medium blonde without additional tonal modifiers, making it a true neutral
- Igora Royal technology – Moisture-sealing system helps lock in hydration during development
- Developer compatibility – Works with any Igora Royal developer for flexibility in lift and deposit
- Mixing ratio – Standard 1:1 mixing with developer for easy measuring and application
- Processing time – Typical 30 to 45 minutes for standard application (always follow manufacturer guidelines)
- Gray coverage – Proven performance on advanced graying patterns without band or haze
- Inter-mixable – Blend with 7-00 or 7-1 for customized depth and tone
How to Use
Follow standard professional color protocols when using this shade. Always perform a patch test 48 hours before each service.
- Mix 1 part Igora Royal 7/0 with 1 part Igora Royal Developer in a non-metallic bowl
- Select developer strength based on desired lift (3% for deposit, 6% for 1-2 levels, 9% for 2-3 levels)
- Apply to dry, unwashed hair at the root area for gray coverage
- For full-head application, apply to lengths and ends first if lifting, or roots first for deposit
- Allow to process at room temperature for 30 to 45 minutes
- Rinse thoroughly with warm water until water runs clear
- Shampoo with a sulfate-free color-safe shampoo and condition
- Proceed with styling or further toning as needed
Specs & Details
This product is a professional permanent hair color from Schwarzkopf Professional under the Igora Royal line.
- Brand: Schwarzkopf Professional
- Product Line: Igora Royal
- Shade: 7/0 Medium Blonde
- Color Type: Permanent hair color
- Format: Cream-based tube (standard retail size, specific volume not provided)
- Developer Required: Yes (sold separately), mix 1:1 ratio
- Professional Use Only: Yes
- Gray Coverage: Up to 100%
- Processing Time: 30-45 minutes
Pro Tips
Apply the color with a fine-tooth comb and tint brush to ensure even saturation at the root area. For clients with dense gray, use a 6% developer and extend processing time to 45 minutes for maximum coverage. Keep a color journal for each client to track mixing formulas, as 7/0 can be fine-tuned with 7-00 for extra lift or 7-1 for cool undertones.
