Pure Spa Blog Posts!
December 16, 2025
The Economics of Self-Care: Reframing It as a Necessity, Not a Luxury - Why Your Clients Can't Afford NOT to Invest in Themselves
Efficiency drives success with this pick...and nothing screams efficiency like preventing burnout before it happens. Let’s talk about the elephant in the treatment room: we’ve all had clients who cancel...
The "Name Game": A System for Remembering Every Client's Formula and History (And Never Mixing Up Mrs. Johnson's Highlights Again!)
Impress clients every time they walk through your door by remembering their exact formula, preferences, and treatment history like you've got a photographic memory. We all know that sinking feeling...
The Art of Managing a Walk-In When the Book is Full: Turning 'Sorry We're Booked' into 'Let's Get You Scheduled'
Better tools, better results, every time... especially when it comes to managing that moment when a hopeful client walks through your door while your appointment book looks more packed than...
The "Un-Announced Upgrade" to Delight a Regular: Your Secret Weapon for Client Retention & Revenue Growth
Start strong, stay successful... and let's talk about the silent game-changer in your service menu that you're probably overlooking. You know that amazing regular client who books like clockwork, never...
Value-based pricing for corrective series vs. one-offs: The Ultimate Guide to Maximizing Your Profits
Transform services with this smart investment... and by smart investment, we mean finally charging what that amazing Facial Steamer and your magic hands are actually worth. Let's be real for...
The Client who is growing out their bangs: The awkward phase survival guide for stylists
Top products pros can’t live without... especially when facing one of the most challenging transitions in the hair world: the dreaded bang grow-out phase. We’ve all seen that client walk...
The "Pain vs. Discomfort" Language Shift: Why This Tiny Word Change Will Transform Your Client Retention
Upgrade treatments with this pro secret... that has nothing to do with your technique and everything to do with your words. Let’s talk about the elephant in the treatment room:...
The "Un-Marketing" Campaign: Taking a Break from Promotion & Why Your Spa Business Might Need One
Efficiency and luxury combine in this radical idea: sometimes the best way to grow your spa business is to stop trying so darn hard. I know, I know—it sounds like...
The "Wax Tech's Sixth Sense": Knowing When to Talk and When to Be Quiet - The Unspoken Skill That Builds Client Loyalty & Boosts Your Bookings
Pros rely on this every day... that magical intuition that tells you exactly what your waxing client needs before they even know it themselves. It’s not just about technique—it’s about...