Pure Spa Blog Posts!
December 08, 2025
The Art of the Discreque 'Tuck' for Male Brazilian Clients: Mastering Modesty & Maximizing Comfort
Your next big seller... isn't a product at all – it's a technique that will have your male Brazilian clients breathing sighs of relief and booking their next appointments before...
Serving First-Time Male Clients Beyond "Bro" Marketing: The Ultimate Guide to Winning His Loyalty (and Wallet)
Stand out with this truth bomb: the "bro" marketing playbook is officially retired. You know the one—dark colors, gritty fonts, and services named after power tools. Today’s male client is...
The Modern Manicure: Why Men are the Fastest-Growing Nail Salon Demographic & How to Capitalize on This Game-Changing Trend
Professional tools for professional results... and apparently, that now includes some seriously well-groomed nails on your male clients! If you haven't noticed more men settling into your salon chairs lately,...
Do Men Wax Their Face? Bros, Brows & Breaking Stereotypes
Transform client experiences with top products that cater to the fastest-growing demographic in grooming: men who wax. Gone are the days when waxing services were exclusively a feminine domain. Today’s...
Do Guys Wax Their Face? Only When They’re Feeling Brave
Turn ideas into action... especially when those ideas involve convincing men that ripping hair off their face is a *fantastic* idea. Let's face it (pun intended), male facial waxing isn't...
The Step-by-Step Protocol for: a Men's Classic Shave (Plus How to Make It a Luxurious Spa Experience)
Better tools, better outcomes... especially when it comes to transforming a basic shave into a luxurious spa experience that'll have your clients coming back again and again. Let's face it...
Promoting Men's Waxing Services to Expand Clientele
Men's waxing services are no longer a taboo topic whispered in hushed tones; they've become a booming trend in the grooming world. As spa and salon professionals, tapping into this...
Men's Waxing Near Me - and More
Men’s grooming has come a long way, and men’s waxing services are here to stay! As men increasingly seek a polished, hair-free look, terms like Manzilian and male Brazilian waxing...
How Often Should I Tell Male Clients to Come in for a Haircut?
Men's grooming is a fast-growing segment in the beauty industry, and as a salon or barber professional, keeping your male clients looking sharp is crucial. But just how often should...