Pure Spa Blog Posts!
December 18, 2025
When You Recognize a Client's Voice From the Waiting Room Before You See Them: The Secret Superpower of Building a Thriving Beauty Business
Get more from less... effort on marketing and more reward from the clients you already have. You're finishing up with Mrs. Henderson's highlights when you hear it. That distinct, melodic...
The Power of a Genuine "You Did Great" at the End: The Secret Ingredient Your Spa Services Are Missing
Upgrade treatments with this pro secret... and no, it's not a magic serum or a new microdermabrasion machine. It's cheaper, requires no CE credits, and you can start using it...
The Unseen Amenities: What Clients Really Notice (Hint: It's Not the Free Champagne) - And How to Master Them
Take your results to the next level... by forgetting about the free champagne for a moment. Seriously, that bubbly might get a quick Instagram story, but it’s the subtle, often-overlooked...
The Art of the Handoff Between Technician and Front Desk: Your Secret Weapon for Flawless Client Experiences
Elevate every treatment with this essential... piece of paper? Wait, no! We're talking about that magical moment when your technician hands off a blissed-out client to your front desk team....
The Client Who Brings a Friend: Navigating the Support Person & Turning Trios Into Triumphs
Smart choices, great results... especially when dealing with that increasingly common spa scenario: the client who arrives with their personal cheerleader, critic, or sometimes, their entire emotional support team. We’ve...
The Unexpected Benefit of Hiring Someone With No Spa Experience: Why Your Next Star Employee Might Be a Complete Newbie
Your success starts with smart decisions...and sometimes the smartest decision is hiring someone who doesn’t know a Facial Steamer from a steam engine. I know, I know – you’re reading...
The "Name Game": How Remembering Names Builds Unshakable Loyalty (And Your Bottom Line)
Let’s make great results happen… and it all starts with two little words: their name. Forget fancy marketing funnels and expensive advertising for a second. The most powerful tool in...
The Client Who Books the Last Appointment: Making Them Feel Special (And Why They're Actually Your Secret Favorites)
Clients rave about this every visit... especially when they're the last one out the door. Let's be real for a hot stone massage minute: that final appointment slot can feel...
The Client's Purse: What Its Location During a Treatment Reveals About Their True Comfort Level
Stand out with this little-known truth: your client's purse is a silent narrator of their entire spa experience. It's not just an accessory; it's a security blanket, a status symbol,...