Pure Spa Blog Posts!
December 05, 2025
When You Don't Feel Like Being a Healer: Navigating off days with professionalism (and maybe a little dark humor)
Start today, succeed tomorrow... unless today is one of those days where your essential oils smell less "calming lavender" and more "why did I get out of bed?" We've all...
What Flight Attendants Can Teach Us About Calm Under Pressure: 7 Secrets to Transform Your Spa & Salon Chaos into Serene Success
Efficiency drives success with this pick...and honestly, who needs more chaos when you’ve got clients lined up, portable massage tables to set up, and someone’s asking if you can squeeze...
Building a Brand, Not Just a Practice: The Secret to Creating a Spa Clients Can't Live Without
Maximize efficiency with this little secret: your most valuable asset isn’t your Facial Steamer or your fancy massage table—it’s the feeling clients get when they walk through your door. That...
The Ethics of Cultural Appropriation vs. Appreciation in Wellness Treatments: Your Guide to Building an Inclusive & Profitable Spa
Elevate treatments, boost profits... and navigate one of the most important conversations in modern wellness without accidentally stepping on a cultural landmine. Let's be real—the line between honoring a tradition...
Compassion Fatigue vs. Burnout: Identifying the difference and specific strategies for each - Your Survival Guide for Wellness Professionals
Your clients deserve this pro upgrade... and by that, I mean a therapist who isn't secretly fantasizing about moving to a remote cabin in the woods where the only thing...
Inclusive Menu Language That Isn't Checkbox DEI: The Secret to Making Every Client Feel Like a VIP
Achieve greatness with ease... said no one who's ever tried to write a spa menu that doesn't accidentally make someone feel like an afterthought. Let's be real: between choosing the...
The Role of Spas in Addressing the Loneliness Epidemic: How Your Business Can Build Community and Boost Wellness
Take control of your success by recognizing one of the most powerful opportunities in today's wellness landscape: your spa's ability to combat the loneliness epidemic. While we're professionally focused on...
Mystery shoppers for sanitation cues (not just smiles): The secret weapon for building client trust & skyrocketing your spa revenue
Your results, redefined... and let's be honest, they probably include fewer germ-related nightmares and more five-star reviews. While a warm smile and a friendly greeting are the glitter of our...
The "Full Moon Effect" on Spa Bookings: How Lunar Cycles Impact Your Appointment Book (And How to Capitalize on It!)
Quality transforms treatments with this tool... and by "tool," we mean the moon! That's right, your clients' booking habits might be more influenced by celestial bodies than you think. Ever...