Pure Spa Blog Posts!
January 30, 2026
A Glossary of Massage Terms: Helping clients feel informed and less intimidated.
Start strong, finish stronger—this isn't just a motto for athletes; it's the perfect strategy for building trust with your massage clients. How? By meeting them where they are, long before...
Designing a "De-escalation" Protocol for a Client in Pain: Your Blueprint for Calm, Comfort & Repeat Business
Elevate services with this game-changer now... because let's be honest, nobody wants their serene spa room to sound like a scene from a wildlife documentary. You know the moment: a...
Stylist Bingo: Decoding Client Catchphrases Like "I'm Getting Married Tomorrow," "It's My First Time," & "I'm Really Low-Maintenance"
Simplify your workflow, amplify your results—and let's be honest, sometimes that means decoding what your clients actually mean. If you've been in the biz for more than a hot minute,...
The Art of the Follow-Up Without Being Annoying: Your Secret Weapon for Fully Booked Weeks
Quality matters in everything you do, and that includes how you follow up with clients. Let’s be honest, we’ve all been on the receiving end of that follow-up that feels...
Booking Pro-Tip: How to Describe Your 'I Hate My Hair' Crisis So We Can Actually Fix It (Hint: It's Not Just 'Fix It!')
Simplify your day, amplify your success... by mastering the very first conversation you have with a new or distressed client. We've all heard it, that frantic declaration muttered over the...
The Unspoken Language of the Massage Table: What Your Fidgeting Really Tells Us.
Elevate your product game by tuning into the most subtle feedback tool in your spa—your client's own body. While we stock the finest Massage Oils, Lotions, and Creams and the...
The Art of the Follow-Up: Creative, non-salesy email or text templates to check in on clients post-massage.
Simplify your day, amplify your success... especially when it comes to the one task that can turn a happy one-time client into a loyal, raving fan for life: the post-massage...
The Art of the Graceful Price Increase Communication: How to Tell Clients Your Services Cost More Without Losing Your Cool (Or Your Clientele)
The smarter way to work isn't just about the latest high-frequency machine or the most luxurious sugar scrub; it's about running a sustainable, profitable business that allows you to thrive,...
Creating a "Treatment Timeline" Video to Set Expectations: Your Guide to Happy Clients & Fewer Nuisance Calls
Excellence at every step... isn't that what we all promise? But let's be honest, sometimes the perception of excellence gets tangled up in the headband of reality. A client books...