Pure Spa Blog Posts!
December 29, 2025
Creating a "Seasonal Reset" Ritual for Your Team: The Smart Spa Owner's Guide to Renewal & Retention
Work better, not harder...and start by giving your team the reset they desperately need. Between back-to-back clients, the emotional labor of holding space for others, and the sheer physical grind,...
Handling the Unsolicited Advice from a Client's Friend Who's "Also a Stylist": A Survival Guide for Every Pro
Transform how you work, starting today... by mastering the art of the professional smile-and-nod. You're in your zone, performing a perfect lash lift, when your client's BFF, who's "also a...
The Artist vs. The Technician: Balancing Creativity with Consistency for a Thriving Spa & Salon.
Upgrade your offerings with this gem... a little secret that separates the booked-and-busy from the barely-breaking-even. It’s the delicate, often hilarious, dance between the Artist and the Technician within every...
Naming the Service: How 'The Reviver' Facial is Just a Hydrafacial with Better Marketing (and What You Can Steal for Your Biz)
Let your results shine... but for heaven's sake, give them a name people will remember! You know the feeling. You've perfected your technique, you deliver flawless facial treatments that leave...
The Art of the Final, Lightest-Hold Hairspray Mist from a Distance: Your Professional Secret to Undetectable Finish
Turn every challenge into an opportunity... especially when that challenge is a client’s deathly fear of ‘helmet head.’ For today’s client, who craves style that feels like nothing at all,...
Stylist Bingo: Decoding Client Catchphrases Like "I'm Getting Married Tomorrow," "It's My First Time," & "I'm Really Low-Maintenance"
Simplify your workflow, amplify your results—and let's be honest, sometimes that means decoding what your clients actually mean. If you've been in the biz for more than a hot minute,...
The Art of the Follow-Up Without Being Annoying: Your Secret Weapon for Fully Booked Weeks
Quality matters in everything you do, and that includes how you follow up with clients. Let’s be honest, we’ve all been on the receiving end of that follow-up that feels...
Beyond the Bikini: The Psychology of Vulnerability on the Table (And How to Turn It Into Loyalty!)
The first step to better outcomes, stronger relationships, and a booming book of loyal clients begins long before a single strip is pulled. It starts the moment a client hesitantly...
The Power of a Genuine 'I Love This on You' When the Mirror Is First Turned: A Salon Pro's Guide to Creating Unforgettable Reveals
Upgrade your inventory today... and while you're at it, upgrade your most powerful business tool: the moment you turn that mirror around. We're talking about the reveal, the grand finale,...