With the holidays coming up people are going to be looking for that perfect gift for family and friends. This can be an excellent time to push gift certificate sales and gain new clients. There are various ways to do this to fit the type of office and services you offer.
One great way to say thank you to existing clients who purchase gift certificates is to offer them a gift as well. Many salons, spas and massage therapy offices have found giving a gift bag with products they retail is a great way to boost sales while making the client feel appreciated.
Pure Spa Direct offers great options such as:
- Purse Style Gift Certificate Holder with Ribbon
- Keyano Aromatherapy Massage Oils / 2 oz.
- Harmony Gift Certificate / 25 Pack
- CND Black Cherry & Nutmeg Creative Scentsations Hand & Body Lotion / 2 fl. oz.
- Gold Bow Design Bags
- IncentiveReferral Cards
By being able to try a product first, people are more likely to fall in love with a product and purchase it in the future!!!
Another great method is to offer a holiday promotion for existing clients. Try giving out referral cards where the client can fill in their name and give to a friend or family member. Let them know that for every card with their name on it that gets brought back in, they can choose a free service they haven’t tried yet. This way you potentially have a new client and your existing client will be able to try out something they may not have otherwise tried.
By simply tweaking or adding to what you have done in the past you open the door to generate new business and increase sales!!!!