That is the question! Beards are the latest trend among young men all over, and it doesn't look like they're going away anytime soon. Why is this phenomenon occurring? Aside from the obvious hipster facade that's usually enigmatic and hard to fathom, the beard trend is supposedly scientific in nature according to a recent article I read. Men are growing beards to proclaim dominance over their other male counterparts and compete for women according to a study by The University of Western Australia. Sounds primitive, but I definitely like a man with a good beard!
Do you have any retail products that cater to this latest trend? We just got in a variety of beard grooming products that your young, hip, beard-growing male clients will love!
Beard oil is an essential item for your male clients who are looking to maintain their beard while keeping it conditioned and moisturized all day long. We just got in this new Beard Oil by Clubman which is infused with macadamia seed oil. It's non-comedogenic, and perfect for preventing irritation due to new hair growth.
Have some male clients that are taking this beard trend way too far and are starting to style and shape their beards? I'd suggest you introduce them to Beard Balm, an essential staple for true beard growing aficionados! This non-comedogenic style wax controls unruly beard hairs without leaving it feeling stiff and weighed down.
Another way for your clients to add moisture to their beard is this 2-in-1 Beard Conditioner we just got in! This multi-purpose product conditions and moisturizes the beard at the same time - a great product for retailing!