What is the first thing your clients see when they walk into your spa? It is said that often times clients will decide if they like a spa within the first few seconds of arrival. The location of your retail area and what products you are offering are key factors in boosting retail sales and repeat visitors. The reception desk is also a great place for small point of purchase items like travel size hand creams and lip balms.
The design of your retail area is a main focus point for attracting clients. It is best to have only a couple of each item displayed, as to not look too overcrowded. Also, by keeping the display area fairly simple, your products will stand out more as well. The use of light is important for enhancing the visibility of your products and storage drawers are perfect for keeping the extra items tucked away.
You can also increase the power to attract clients by engaging all the senses! Choosing the right sounds and scents along with an awesome retail display will play a key part in repeat clients. You can scent your business beautifully throughout the day with the Scent Linq! This unit provides an easy way to scent your space 24/7 without the hassle of plug outlet units, reed diffusers, candles or aerosol sprays that don’t last.
Keep your clients coming back with strategically planned sights, scents, and sounds!
Your Retail Display and Attracting Clients
