Pure Spa Blog Posts!
December 16, 2025
Why We Beg You Not to Wash Your Hair Before an Updo (A Stylist's Plea for Sanity & Stunning Styles)
Elevate services with this game-changer now... and by that, I mean please, for the love of all that is good and grippy in this world, stop sending your clients in...
What's the One Thing You Wish Every Client Knew? (Spoiler: It's All About That Aftercare Glow!)
The first step to better outcomes for your clients and a better business for you starts with a simple truth: your magic has a shelf life. That zen-like state, that...
The "Water Quality" Talk: How Their Shower Water Could Be Undoing Your Work (And How to Save Your Clients & Your Reputation)
Deliver excellence in every service... you buff, polish, wax, and hydrate with the precision of a master artist, only to have your client return two weeks later complaining their skin...
Mythbusters: Massage Edition: Debunking Common Myths ("You Must Drink Water After," "Deep Tissue Must Be Painful")
Do more, stress less, succeed faster... especially when you're armed with the right information. In the spa and wellness industry, we're not just selling services; we're selling trust, expertise, and...
The "First Wash" Fear: Coaching clients on how to recreate the look at home (and protect your masterpiece!)
Start today, succeed tomorrow... by tackling the one moment that can undo hours of your brilliant work: The First At-Home Wash. We've all seen the look in a client's eyes....
The "Home Care Handoff": Transforming Your Product Recommendation from a Sales Pitch into a Supportive Toolkit
Maximize impact with this truth bomb: that glorious, zen-like state you create on your massage table or in your treatment room has a notoriously short shelf life. By the time...
The "Fashion Color" Paradox: The Most High-Maintenance Color Attracts the Low-Maintenance Client (And How to Profit from It)
Better solutions, better outcomes... and right now, one of the biggest opportunities in your salon is hiding in plain sight. It’s the well-dressed, time-poor client who wants head-turning fashion color...
The "Second-Time Hurts More" Myth: Why and How to Debunk It for Happier Clients & Better Business
Your results deserve better tools... and your clients deserve the truth about one of the most persistent myths in our industry. If you’ve ever had a client white-knuckling the table...
The "Product Absorption" Myth: How much can skin really drink in? (The Truth Will Shock Your Clients!)
Your success hinges on this choice... understanding what really happens when you slather that luxurious cream on a client’s face. We’ve all heard the claims: “This serum absorbs instantly!” or...